Big buyers out in force at Commercial Kitchen 2017 at the NEC Birmingham
Commercial Kitchen, the multi-award nominated trade show for the UK’s catering equipment industry, enjoyed a very successful second edition at the NEC Birmingham– welcoming 1,775 attendees over 6-7 June.
The positive increase in attendance for 2017 included an 18% rise in the number of big spenders at the show (buyers with over £5million of purchasing power). The number of visitors who influence and/or authorise purchases was also up 8%; while nearly one in four visitors said they are responsible for an annual corporate spend of over £1million.
Other headline figures include a record onsite rebook, which saw over 65% of exhibitors confirm their participation at the next edition before doors had even closed. Many have hailed Commercial Kitchen 2017 as a significant and overwhelming success – praising the quality of the ‘highly specialised’ buyers they did business with over the two days.