Entire contents of luxury Mayfair aparthotel totally overhauled – the apartments reconfigured to a design by Hirsh Bedner, which was responsible for the London Regent Hotel. The serviced apartment building features 56 luxury apartments, Hirsch Bedner’s main designer for the project, the brief was to make the design appropriate to the 1930s building. Soft beiges and neutral colours emphasise the individual detailing. Original artwork for the lobby area was commissioned from British artists Guy Noble and Simon Black, hand-woven Persian rugs are in the lounges. Everything to be sold in a 3 day live and webcast auction.